|It's time to get real about writing
||[Mar. 11th, 2005|03:20 pm]
Thanks to the Net, everyone can claim to be a writer these days.|
You no longer need a printing press to publish - just get an email account, blog, web page, messenger ID and you're away.
After eight years reviewing web sites and teaching people how to write for the web, I'm still amazed at how little attention is paid to content.
Too many web site owners just whack up their printed materials ("shovelware") or entrust the job to non-trained professionals (all you need is Dreamweaver, right?).
Content is the reason people go to your web site, e-newsletter or blog.
No matter how "cool" your online publication looks, the proof is in the reading.
Help me scour the Net for examples of bad writing so we can shame publishers into respecting the might of the pen (or, rather, keyboard).